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Executive Virtual Roundtable: Humanising Customer Engagement

Event Concluded

Humanising customer engagement: Start Anywhere. Go Everywhere.

Humans are complicated, dynamic, and demanding. Even with the best tools, it is still hard to deliver a consistently excellent customer experience. As consumer expectations and the number of digital channels and devices continue to grow, complexity increases. That makes it even more important for brands to have a sophisticated customer engagement platform to bring relevant and meaningful customer experiences to life.

Join this roundtable hosted by Chye Yien, Senior Strategic Business Consultant, Braze, APAC, and discover best-in-class tactics that leading brands use to drive stronger customer lifetime value, retention and revenue. This session is a great opportunity for you to engage with industry peers to share trends, challenges and strategies for 2023 and beyond, in a closed environment.

In this roundtable, we will discuss:
01. How have customer behaviours evolved during the last 20 months and how have brands been engaging with them?
02. How to drive more efficiency and personalisation when engaging with customers across multiple channels?
03. What are the successful tactics to engage with customers in their digital journey that result in increased lifetime value, retention and revenue?
04. How do effective customer engagement strategies optimise customer experience and boost internal team performance?

The virtual roundtable has a limited 8 seats for industry leaders and decision-makers from Marketing, Customer Experience, CRM, Digital, Product based in APAC region. Please apply your seats below, our team will get back to you within 24 hours to confirm your place.

Moderator & Guest Speaker

MarTech Summit Bangkok

Chye Yien

Senior Strategic Business Consultant, APAC Braze

Chye leads Industry Solutions at Braze in APAC, a dedicated team developing breakthrough growth opportunities and strategies for Braze to compete and win in each industry. Chye has more than 10 years of experience as a marketing professional, working in global organisations across finance and media industry. She was also leading a digital team in a global agency, focused on driving innovation and delivering business growth.

Augustin Du Mesnildot

VP of Online Marketing, Pomelo

Augustin du Mesnildot is Vice President of Online Marketing at Pomelo, Southeast Asia’s leading omnichannel fashion platform. He currently oversees all aspects of Pomelo’s performance marketing, engagement, and partnerships, spearheading Pomelo’s regional digital marketing strategy. Augustin has 10 years of experience in marketing and e-commerce, having previously worked in Paris, Shanghai, and Berlin. Before joining Pomelo, Augustin led Revolve’s international expansion strategy, driving advertising initiatives across key markets. He also served as the head of digital marketing at SmartBuyGlasses.

Why Join This Roundtable?

Who's Attending

Confirmed attendees include C-level, VP, & Director from the following companies:

Genevieve Braine

Local Digital & Paid Media Planning Lead, Domino's Pizza UK & Ireland

Adam Davison

Head of Data Science, Advertising Standards Authority

Christian Möllerström

Director, Marketing, North Region, TheFork

Mihaela Mateescu

Head of Performance Marketing & CRO, Smol

Sudipta Das

Director, Global Marketing, Fire & Security, Carrier

Rob Carter

Marketing Manager, The Guinness Partnership

Jenny Wood

Global Head of Marketing, Salt

Milen Kolev

Divisional Marketing Manager, Lithia UK

Maren Coleman

Chief Marketing Officer, Arcadia

Amy Miller

Chief Marketing Office, Care Fertility

Andre Matarazzo

Director, Creative, Content & Communication, Majid Al Futtaim

Irina Zavyalova

Director, Marketing, Skyworth

Suhail Khan

Chief Marketing Officer, Tes

Nick Burns Laycock

Head of CRM & Marketing Technology, Sainsbury's

James Amadori

Head of Marketing Europe, Randstad Digital

Gareth Mellor

Senior Vice President, Global Marketing & Comms, Downtown Music

Ramneet Hora Julka

Head of Data & Analytics CoE, Vodafone Intelligent Solutions

Bastien Parizot

Senior Vice President IT & Digital, Marketing & Transformation, Reckitt

Garan Pieniazek

Head of Brand, Marketing & Digital Acquisition, Admiral

Maksym Paraska

Director, Bandera Agency

Ali Ajam

Principal, Digital Activation & Growth Marketing Leader, Mercer

Isabelle Galley

Global Head of Digital Marketing, AECOM

Fabio Bin

Chief Marketing Officer, WeRoad

Davide Gaeta

Global Head of Digital Marketing, Chubb Group Security
MarTech Summit Attendee

Peeruntorn Vannaprasert

Head of Retail Digital, UOB Thailand
MarTech Summit Attendee

Jeff Lee

Senior Vice President, Customer Experience Group, Agoda

Punnic Jotinujit

Director, Lotus's

Pulkit K Manchanda

Director, E-commerce (TH, VN & IDC), Reckitt

Missy Yang

Country Manager, Garmin Thailand

Srikanth Lanka

Head of Regional Sales & Marketing, APAC & EMEA, Aditya Birla Chemicals

Uzma Jawaid

Digital Marketing Lead AMEA (Asia, Middle East & Africa), Syngenta

Tim Charlesworth

Customer Experience Solutions Lead, APAC, SAS Institute

Chaiyut Dajboon

Senior Growth Manager, APAC, Monks 

Kate Hongtongkam

Head of Marketing Communication, APAC, Mitsubishi Chemical Group

Austi Nurani

SEA Data Driven Marketing Program Manager, Mars

Swita Charanasomboon

Director, Marketing, Asia, Valvoline Global Operations

Laura Evans

Head of Marketing, APAC, Central Asia & Turkey, Rhenus Logistics

Hesham Hamdy

Regional Director, Marketing & Digital Transformation, Middle East & Africa, Lundbeck

Jirayu Koedsuphap

Head of Marketing, Freshket

Melis Erdinç

Head of Digital Marketing, Arçelik Hitachi Home Appliances

Zsombor Istvan Bathori

Head Of APAC eCommerce (B2C), Robert Bosch

Oscar Pobre

Head of CRM & Data Solutions, GCash

Megha Saxena

Group Head of Digital Marketing & Product, Azumi Restaurant Group

Michael Curella

Senior Director, Commercial Strategy, Marketing, Coty

Wendy Talan

Head of E-commerce & Digital, Diageo

Zivpreet Kaur

Director, Marketing, HONOR Electronics

Akash Kaul

Director, Growth & Product, e&

Anna Vapnichna

Director, Brand, Bacardi

Bassel Elshaboury

Vice President, Marketing, Emerging Markets, Henkel

Karen Khoury

Head of Digital Experience & CRM, Agthia

Alvaro Martinez

Senior Director, Regional Marketing & Growth, Talabat

Kay Lagman

Head, Marketing & Partnerships, GCash

Sonia Sassi

Regional Head of Digital Marketing & E-commerce, NAOS

Hazem EL Taha

Global Head of MarTech, HSBC

Neil Patel

Co-founder, NP Digital

Jean-Paul Smalls

Chief Marketing & Commercial Officer, Emirates Hospitals Group

Deniz Barut

Digital Marketing, Media & Commerce Lead, Homecare Europe, Unilever

Michelle Goderie

Chief Marketing Officer, EU Emerging Markets, Amazon
The MarTech Summit Manila Attendee

Willard van der Leest

Head of Digital Marketing & Media, Shell

Ezgi Ozer

Consumer Engagement Lead, Europe, PepsiCo

Vaishali Sachdev

Global Director, Marketing Technology, Heineken

Maxime Molenkamp

Strategy & Execution Team Lead, Marketing & Revenue Operations, Adyen

Cemil Toksöz

Global Director, Adtech & Media, Formerly Reckitt

Paula Fong

Director, Growth Marketing, Booking.com

Anton Gorobets

Director, Growth & Marketing, Birda

Sven De Waele

Founder & Owner, PharmaPets
The MarTech Summit Attendee

Tricia Tan

Chief Marketing Officer, Security Bank
MarTech Summit Bangkok

Franz Sihaloho

Country Director, Indonesia, Braze

Elvi Sari

Director, Marketing & Commercial Excellence, Abbott

Chairell Winston Almendras

Vice President, Head of Institutional Brand Management & Digital Division, Bank of the Philippine Islands (BPI)

Rodrigo Aramayo

Vice President, Data, Wallapop

Anuj Pachauri

Vice President, Marketing, Barry Callebaut

Aaryan Kapur

Group Head of Digital Marketing, Aster DM Healthcare

Josemaria Likha Umali

Head of Data Analytics, First Gen Corporation

Iris Abustan-Alfonso

Director, Data Management, Copeland

Monse Vivencio del Rosario

Assistant Vice President, Customer Experience Analytics & Insights, PLDT

Matthew Lin

Head of Marketing, BEETc.

Rolan Diet Lagura

Senior Director, Head of Go-To-Market, FWD Life Insurance

Derick Adil

Senior Director, AI & Privacy Governance, Globe Telecom

Joey Roi Bondoc

Director, Colliers Philippines
The MarTech Summit Attendee

Patricia Manasan

Vice President & Head of Data Science, Security Bank Corporation

Bilal Saeed

Head of Consumer Lifecycle Management, Maya
MarTech Summit Attendee

Isabela Prieto-Benitez

Head of Affiliate Marketing User Product Operations, Lazada

Patrick Seva Gaerlan

Head of Growth Enablement & MarTech, AIA Philippines

Patricia Jacinto

Director, Marketing, foodpanda

Our Customised Events

Powered by the CXO Innovation, our customised event series consists of exclusive, invite-only gatherings tailored for top executives who influence corporate strategy at regional or group levels. These events offer a unique platform for exploring innovative solutions to pressing challenges, exchanging ideas on navigating the rapidly evolving business landscape, and fostering potential future collaborations.

Each event is meticulously customised to meet the specific needs and budget of our clients, providing a setting for demonstrating thought leadership in an intimate, focused, and efficient format. This ensures maximum value and engagement for all participants.

Typically held in prestigious five-star hotels or upscale dining venues worldwide, our events create an environment conducive to open discussions. Attendees often include C-suite executives, VPs, and Division Heads with significant decision-making authority. While the format and size may vary, events are generally limited to a smaller group to facilitate meaningful interactions and focused conversations.

Our customised events can be conducted both in-person and virtually, covering key destinations across the EMEA and APAC regions.

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