– How MarTech empowers efficient Data-driven Marketing
– The benefits of marketing automation throughout your end-to-end marketing strategies and operations”
– How to gain customer insights through the deployment of CDP
– How CDP has enabled the capturing of customer digital experience across multiple touchpoints
– How to transform tracking and attribution with privacy-driven marketing strategies
– How to generate meaningful insights and optimise Customer experience from customer journey with 1st party data
– The roadmap of successful transformation for brands that employed MarTech and purse greater internal alignment
– How to adapt technology to marketing and vice versa for synergetic effect
– How to increase customer satisfaction with continually-enhanced brand experience
– How to rethink the current experience delivered to customers and improve it
– Manage expectations for delivery marketing campaign across customers in the region through multiple channels
– The importance of flexibility yet consistency to design marketing strategies
– How storytelling helps building customer trust and strength brand/customer relationships
– The uniqueness of UGC to boost authenticity and credibility of your content marketing strategies
– Marketing in the Metaverse
– Metaverse: The new spacial web and who owns it?”
– How to make customer success strategies effective in order to go beyond traditional CRM and field service
– The ultimate relationship between effort of customer success and level of customer satisfaction
– Building Loyalty and Affinity with your Customers
– Building Loyalty and Affinity with your Customers
– Looking at emerging channels and trends disrupting the social media landscape and mobile technologies
– Inclusive multi-channel strategies to uphold innovation and promote diversity for customer journeys
– The essence of Smart Technologies in marketing strategies in order to strive success under a Smart City narrative
– Be “Smart” to overcome customer fatigue and go beyond the New Normal
– Looking at emerging channels and trends disrupting the social media landscape and mobile technologies
– Inclusive multi-channel strategies to uphold innovation and promote diversity for customer journeys
– Aligning your Marketing Strategies to Deliver Hybrid Experience
– Aligning your Marketing Strategies to Deliver Hybrid Experience
– The importance of personalised/individualised experience through the Customer journey
– How personalised touch improves customer experience so as to benefit brand loyalty and drive revenue”
– How storytelling helps building customer trust and strength brand/customer relationships
– The uniqueness of UGC to boost authenticity and credibility of your content marketing strategies”
– What data-driven technologies track and analyse customers behaviour in real-time
– The role of data in enhancing customer journey so as to benefit brand loyalty and drive revenue
– The need of consistency and transparency in building brand’s image and values
– Generate creative and innovative marketing strategies to sustain brand’s sense of purpose
– How to engage customers and motivate them to want to come back
– The effectiveness of gamified techniques in marketing strategy across channels
– How to design new experiences to be human-centred so as to connect with today’s customers
– How brands adapt to empower customer journeys with human touch and technologies simultaneously
Time to listen to and interact with the audience members. Throw your questions and views to the stage!
– The continuity of relationship between Big Data and Growth to a business
– How to strength market analytics to sustain growth across multiple channels with the use of AI
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