The MarTech Summit Hong Kong 9 July 2024

Navigating Headwinds with Marketing & Technology

In-Person | Hong Kong | 9 July 2024 | #TheMarTechSummit

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Attendees

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Speakers

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End-User Participants

Why Attend

In this fast-paced and rapidly evolving environment, it is more important than ever to stay ahead of the curve and navigate the headwinds that come with change. This year’s MarTech Summit Hong Kong, we come with brand new speaker line-up and an agenda filled with panel discussions, fireside chats, keynote presentations & more!
A guaranteed 85% attendance of people in senior leadership roles, ensuring you will learn and network with the likes of C-suites, Heads, Directors, etc.
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This summit is designed for Senior-Level executives in functions such as:
Marketing & Technology | Customer Experience (CX) & Engagement | Data & Consumer Insights | E-commerce Marketing | Digital Strategy | Innovation | Social Media | Content Strategy & Storytelling | CRM | Performance Marketing | Automation | Digital Transformation | Metaverse | Gamification

Previous Speakers

Interested in speaking at The MarTech Summit? Please contact Lin at lduan@themartechsummit.com for details.

Cecilia Chan

Marketing Director, Asia, Valuation & Advisory Services, Colliers

[Real Estate]

XingYu Chen

Greater China Hong Kong & Taiwan IT Head & Business Information Security Lead, P&G

[Manufacturing]

Erik Hohmann

Vice President of Marketing, YesStyle.com

[E-Commerce]

Andy Luk

Head of Digital Transformation & Insights, HK Express

[Airlines & Aviation]

Megan Reichelt

Country Manager, SEA, Hong Kong & Thailand, Integral Ad Science

[IT & Services]

Dustin Lee

Head of Data Science, Hang Seng Bank

[Banking]

Ivy Wong

Head of Marketing, Mobility, Shell Hong Kong

[Oil and Gas]

Mark Sage

VP Loyalty & Member Experience, DFS

[Retail]

Desmond Phua

Head of Digital Platforms, Group Customer & Strategy, Home Credit Group

[Financial Services]

Leo Lau

Director, MarTech Lead Asia, Manulife

[Insurance]

Matthieu Sachot

Chief Client Officer, APAC, Natixis CIB

[Financial Services]

Keren O'Loan

Marketing Director, Broadridge

[Financial Services]

Do Quoc Chung

Senior Consultant Digital Commerce & Experience, FPT Software

[Software Development]

Howard Kwong

Chief Digital Officer, Prudential Hong Kong

[Insurance]

Alan To

Regional ESG Marketing Director: Asia, Pacific, Middle East & Africa, S&P Global Sustainable1

[Financial Services]

<img src="https://themartechsummit.com/wp-content/uploads/2022/06/Ekimetrics.jpg" alt="" />

[Chairperson] William Ferrell

Senior Manager, APAC, Ekimetrics

[Data Science & Technology]

Philip Chau

Vice President, Head of Marketing, Regal Hotels International

[Hospitality]

Isla Yu

Head of Customer Experience Strategy, Greater China, Qualtrics

[Software Development]

Daniel Li

Chief Digital Officer, Personal Banking, Bank of China (Hong Kong)

[Banking]

Felix Tsui

Chief Strategy Officer, Digital Ventures, HKT

[Internet]

[Moderator] Eric Mui

VP of Sales, SleekFlow

[Software Development]

[Moderator] Joe Peng

Chief Digital Officer, APAC, BCW

[Public Relations]

Tony Lo

Regional Senior Director, Greater China, Verticurl

[Marketing & Advertising]

Tim Johnston

Senior Marketing Director, APJ, ON24

[Internet]

Vincent Leung

Global Head of Digital Brand Marketing, Lenzing Group

[Chemicals]

Magda Kotek

Chief Marketing Officer, Asia Pacific, Invesco

[Investment Management]

Ben Chamlet

Regional Director, Solution Engineering, APJ, Twilio Segment

[Technology, Information & Internet]

Hua Da

Business Development Director, Convertlab

[Technology, Information & Internet]

Chirag Desai

Head of IT Digital & Channels Solutions, The Hong Kong Jockey Club

[Non-profit Organizations]

Yuquan Hee

APAC Digital Marketing Expert, Similarweb

[Market Research]

Kenny Tang

Corporate Planning Associate Director, Klook

[Travel Arrangements]

<img src="https://themartechsummit.com/wp-content/uploads/2022/06/Ekimetrics.jpg" alt="" />

Michael Camplejohn

Senior Manager, APAC, Ekimetrics

[Data Science & Technology]

What's Different?

80:20 RATIO INDUSTRY PARTICIPANTS

Guaranteed 80:20 ratio of end-user participants gives you the perfectly balanced crowd to learn from & network with

INTENSIVE ONE-DAY AGENDA

A deep dive into different MarTech themes, valuable use cases and latest trends

IN-PERSON NETWORKING

Breaks throughout the day including a buffet lunch at the Sky Lounge, maximising your F2F networking experience

LIMITED SOLUTION PROVIDER SLOTS

Less than 20% of the speaking slots are offered to TOP services providers to give cutting edge insights & solutions

Topics

Although we have general themes, each summit agenda is entirely different from one another, both in sessions and speakers.

Data-Driven Marketing

01. First-Party Data
02. Customer Data Optimisation
03. Data Contextualisation
04. Full-Funnel Marketing ROI
05. Data Privacy in a Cookieless World
06. Marketing Mix Optimisation

Customer Experience & Engagement

01. Engagement with Unified Data
02. Marketing Ecosystem
03. Omni-Channel Marketing
04. Digital Storytelling
05. Multi-Types of Contents
06. Social Media Marketing

Emerging Marketing Technologies

01. Location-Based Experience
02. Influencer Marketing Tools
03. Marketing Automation
04. Web 3.0 & Metaverse & NFTs
05. Capitalise on Disruptive Technologies
06. Leverage Multi-Types of Content

Digital Transformation

01. The Role of Marketing Leaders
02. New Partnerships
03. Digital Workplace & Cybersecurity
04. ML & AI in Marketing
05. Digital Sustainability
06. The Impact of Data Mining/Mapping

Previous Sponsors

Sponsor Video

Charities We Support

Venue

Venue to be confirmed by March 2024.

Who Attended in 2023

2023 Attendee Demographics

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Industry Participants

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Senior Management

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Regional & Intl. Brands