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Despite adopting cutting-edge digital CX, companies still struggle to make their customers happy. Often time, this is a common issue when company’s customer engagement channels work in silo, lacking integrated automation capability. Or some failed to effectively gain needed customer insights from over-complicated customer service technology stack. Some companies don’t see any improvement despite their investment in technology by adding yet another tool into the technology stack.
This session covers areas including:
• Manage customer engagement through omni-channel on a single platform
• Augment technology with human interactions
• Proactively communicate with AI boosting first time fix, and increasing customer satisfaction
• Leverage AI to streamline works, exercise process mining to gain valuable operation insights
• Hyper-automate end-to-end processes across the organisation
The private executive luncheon has a limited 12 seats for Senior-Level Industry Leaders from the field of Customer Experience, Customer Services, Operation Services and Digital Transformation from major brands who are based in Hong Kong. Please apply for your seats below, our team will get back to you within 24 hours to confirm your place.
The MarTech Roundtable is a platform for top executive thought leaders to deep dive into specific topics. The discussion themes are always changing but will always address pertinent trends, opportunities, pain points, and challenges facing the marketing technology sector today.
The panel of esteemed speakers are invited to share cross-industry perspectives and this interactive exchange will be presided by an experienced moderator. Audience members will help curate the discussion by submitting comments and questions to be addressed live.
The Roundtable format is as varied as its topics, taking place across APAC and Europe, virtually and in-person.
Please email Lin at lduan@themartechsummit.com if you need any assistance.
