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Following the keynote on Marketing in the Age of AI, this exclusive roundtable convenes senior decision makers to explore how artificial intelligence is redefining Customer Experience Management (CXM). As AI becomes the next transformative force—much like mobile and social media once were—leaders are challenged to rethink their strategies for personalization, agility, and scale.
This session will dive into the practical realities of implementing AI-driven marketing, from overcoming content production bottlenecks to unlocking the full potential of customer data. Participants will discuss how generative and agentic AI are enabling smarter workflows, automating personalization, and crafting adaptive, two-way customer journeys that go beyond the generic.
You’ll walk away with a deeper understanding of:
1. Understand the value and impact of AI on customer experiences — from hyper-personalisation to dynamic engagement that makes customers feel truly understood.
2. Learn how to multiply productivity across the marketing life cycle — By streamlining content creation, campaign execution, and performance optimization with AI-powered tools.
3. Discover how agentic and generative AI work to create brand-new customer experiences at speed — enabling marketers to deliver on-brand, personalized content faster than ever before.
Discussion Topics:
– Strategic adoption of AI: Aligning capabilities with business goals and customer expectations.
– Personalisation at scale: Balancing automation with brand integrity and human creativity.
– Data and agility: Navigating data access, governance, and real-time responsiveness.
– Future-proofing CXM: Building resilient, AI-augmented marketing ecosystems.
This roundtable offers a candid, peer-led forum to share insights, challenges, and success stories—empowering leaders to shape the future of marketing with confidence and clarity.
Don’t miss this opportunity to transform your customer experience strategy and stay ahead in a fast-evolving landscape!
The Private Executive Lunch has a limited 15 seats for Marketing and Customer Engagement professionals who are based in Bangkok. Please apply to attend this lunch below, and our team will get back to you within 24 hours to confirm your place.
Powered by the CXO Innovation, our customised event series consists of exclusive, invite-only gatherings tailored for top executives who influence corporate strategy at regional or group levels. These events offer a unique platform for exploring innovative solutions to pressing challenges, exchanging ideas on navigating the rapidly evolving business landscape, and fostering potential future collaborations.
Each event is meticulously customised to meet the specific needs and budget of our clients, providing a setting for demonstrating thought leadership in an intimate, focused, and efficient format. This ensures maximum value and engagement for all participants.
Typically held in prestigious five-star hotels or upscale dining venues worldwide, our events create an environment conducive to open discussions. Attendees often include C-suite executives, VPs, and Division Heads with significant decision-making authority. While the format and size may vary, events are generally limited to a smaller group to facilitate meaningful interactions and focused conversations.
Our customised events can be conducted both in-person and virtually, covering key destinations across the EMEA and APAC regions.
