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This is part of WoW! The Singapore Edit
Marketing leaders today are managing an increasingly complex ecosystem of data sources, AI capabilities, customer channels and stakeholder expectations. While organisations continue to invest in new technologies, many still face challenges with fragmented data, disconnected experiences and turning intelligence into real-time action.
This executive lunch explores how Customer Intelligence serves as the orchestration layer connecting data, analytics, AI and activation, helping organisations move from fragmented marketing activities to more coordinated, customer-centric experiences with AI at the centre of decision-making.
Through interactive discussion and peer exchange, attendees will explore why the middle matters, focusing on the practical challenges of moving from AI investment to real business impact:
Key discussion themes include:
Attendees will leave with practical insights and peer perspectives on how to transform fragmented marketing efforts into an orchestrated system where data, AI and decisions work together to drive stronger customer and business outcomes.
This exclusive, invite-only executive lunch is limited to 25 senior industry leaders who are based in Singapore, specialising in Digital Marketing, Customer Experience, Customer Engagement, or Campaign Management.
Tim Charlesworth is an Advisory Systems Engineer with SAS, specializing in customer intelligence, AI-driven marketing, and customer experience transformation. He works with organizations across the Asia Pacific region to help them leverage data, analytics, and digital technologies to deliver more personalized and effective customer engagement strategies.
As a member of the SAS advisory team, Tim partners with business and technology leaders to address complex marketing and customer experience challenges. His expertise spans customer journey orchestration, real-time decisioning, omnichannel engagement, customer data management, and digital personalization. He helps organizations connect business objectives with technology capabilities to create measurable customer and commercial outcomes.
Powered by the CXO Innovation, our customised event series consists of exclusive, invite-only gatherings tailored for top executives who influence corporate strategy at regional or group levels. These events offer a unique platform for exploring innovative solutions to pressing challenges, exchanging ideas on navigating the rapidly evolving business landscape, and fostering potential future collaborations.
Each event is meticulously customised to meet the specific needs and budget of our clients, providing a setting for demonstrating thought leadership in an intimate, focused, and efficient format. This ensures maximum value and engagement for all participants.
Typically held in prestigious five-star hotels or upscale dining venues worldwide, our events create an environment conducive to open discussions. Attendees often include C-suite executives, VPs, and Division Heads with significant decision-making authority. While the format and size may vary, events are generally limited to a smaller group to facilitate meaningful interactions and focused conversations.
Our customised events can be conducted both in-person and virtually, covering key destinations across the EMEA and APAC regions.
Sponsorship Opportunities:
sponsor@themartechsummit.com
Delegate Registration:
marketing@themartechsummit.com
General Enquiry:
hello@themartechsummit.com
