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– How is AI transforming CRM practices, and what specific applications of AI, such as chatbots and predictive analytics, can significantly enhance customer engagement and retention rates?
– What are the key benefits of using AI to optimise Customer Lifetime Value (CLV), and how can businesses effectively use AI insights to identify high-value customers and deliver targeted marketing efforts?
– In the context of AI-driven CRM, how can companies address ethical concerns and potential biases in AI algorithms to ensure fair and transparent customer interactions?
This Roundtable is part of The MarTech Summit London, view the full summit agenda here
The breakout roundtable has a limited 15 seats for Senior-Level Industry Leaders from the field of Marketing from major brands who are based in the UK. Please apply for your seats below, our team will get back to you within 24 hours to confirm your place.
This session will focus on interactive discussions between attendees. It’s time to become the speaker at your table.
Limited seats with intensive & in-depth F2F networking experiences.
The ideal platform to share your innovative ideas, plans & doubts with other MarTech enthusiasts before they go live!
The MarTech Roundtable is a platform for top executive thought leaders to deep dive into specific topics. The discussion themes are always changing but will always address pertinent trends, opportunities, pain points, and challenges facing the marketing technology sector today.
The panel of esteemed speakers are invited to share cross-industry perspectives and this interactive exchange will be presided by an experienced moderator. Audience members will help curate the discussion by submitting comments and questions to be addressed live.
The Roundtable format is as varied as its topics, taking place across APAC and Europe, virtually and in-person.
Please email Lin at lduan@themartechsummit.com if you need any assistance.
