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Breakout Roundtable: [Media Monitoring & Social Listening] Maximising MarTech Strategies through Unifying Earned, Owned, and Social Media Monitoring -
Hosted by Onclusive

14:25 -15:25 GMT | Tuesday 12 November 2024 | Commercial 4 Room, Level 2, 155 Bishopsgate Convene

What We Will Discuss

Every day, countless valuable consumer insights lie hidden in plain sight across social media platforms – a goldmine of information about behaviors and preferences waiting to be discovered. The real challenge isn’t finding this data – it’s knowing how to capture and interpret it to truly understand your audience. This interactive workshop will dive deep into practical applications of social listening technology, featuring hands-on exercises and expert-led discussions. Participants will discover how to leverage audience intelligence to drive successful campaigns and strategic decisions using social listening.

Key Takeaways

1️⃣ Audience Intelligence Mastery: Learn how to transform social data into actionable insights that drive marketing strategy and campaign success.

2️⃣ Interactive Learning Experience: Engage in practical exercises including persona creation and social listening analysis, supported by peer collaboration and expert guidance.

3️⃣ Cross-Industry Applications: Discover how different brands can effectively implement social listening techniques to better understand and connect with their target audiences.

4️⃣ Strategic Implementation: Create actionable plans to integrate social listening into your current marketing strategy.

This roundtable will provide actionable insights into leveraging Onclusive’s tools to unlock the full potential of your MarTech strategy.

 

This Roundtable is part of The MarTech Summit London, view the full summit agenda here

The breakout roundtable has a limited 15 seats for Senior-Level Industry Leaders from the field of Marketing from major brands who are based in Europe. Please apply for your seats below, our team will get back to you within 24 hours to confirm your place.

Moderators

Nisha Murali

Senior Account Executive, Onclusive

As an expert in Enterprise Software and Software as a Service (SaaS), Nisha is an accomplished consultant specialising in Social & Competitive Intelligence. She is well-versed in delivering data insights and analysis to top global companies to help organisations drive business expansion in new markets based on concrete social data.

Jack Palmer

Account Executive, Onclusive

Jack is an experienced SaaS consultant with expertise in Social and Competitive Intelligence. Leveraging real-time social insights, he helps leading companies identify new market opportunities, protect their brand reputation, and drive business growth.

Why Join This Roundtable?

Get heard!


This session will focus on interactive discussions between attendees. It’s time to become the speaker at your table.

Exclusive networking


Limited seats with intensive & in-depth F2F networking experiences.

Peer-reviewed 


The ideal platform to share your innovative ideas, plans & doubts with other MarTech enthusiasts before they go live!

Who's Attending

Confirmed attendees include C-level, VP, & Director from the following companies:

Jacqueline Alexis Thng

Head of Frog Asia, Frog - Part of Capgemini Invent

Wee-Lee Loh

Group Chief Digital Officer, DFI Retail Group

Danisha Nathyal

Head of Ecommerce Marketing & Digital Strategy, CHARLES & KEITH GROUP
The MarTech Summit Manila Attendee

Willard van der Leest

Head of Digital Marketing & Media, Shell

Kevin Huang

Chief Operating Officer, South China Morning Post

Isabel Chan

Head of Marketing, Wines & Spirits, Jebsen Group

Adrian Matuszewski

Digital Activation Lead, Invesco Asia Pacific

Otilia Chan

Head of Marketing, ShopBack

Judien Wang

Director, Digital & Data APAC, CircleSquare

Irene Janti

Country Director, Brand & Marketing, The Ascott Limited

Harris Subhan Riparev

Region User Growth Head, Gojek

April Cabello

Chief Marketing Officer, Indopasifik Medika Investama

Santiago Patino

Head of Marketing EU, Yokohama ATG

Denys Golubovskyi

CEO, Stape

Kasper Huisman

Director of Marketing, EMEA, Belden

Vaishali Sachdev

Global Director Marketing Technology, Heineken

Karen Chan

Chief Customer Officer, NTUC FairPrice Group

Menno van der Eijk

CMO, Beter Horen NL (Amplifon)

Lekshmi Sasidharan

Head of Products, Marketing Technology, Adevinta

Andjela Pasi

Director of Global Marketing, Waldom Electronics

Abhishek Sharma

Sr. Director Product Management and Marketing, QIAGEN

Cemil Toksöz

Global Director of Adtech & Media, Reckitt

Elaine Chew

Head of Data Privacy, L'Oréal
MarTech Summit Attendee

Nigel Lauw

Head of Product Management, Lazada

Neha Singla

Global Head of Monetization Product Operations, TikTok

Gerald Mursjid Wiyatno

Legal Counsel (Director), APAC, UBS

Yulian Karfili

Head of Communication Strategy, Honda Prospect Motor

Paula Fong

Director, Growth Marketing, Booking.com

Jorge Fernandez Cabezas

Director, International Marketing, Tabacalera

Mónica Escudero

Head of Data & CRM, L'Oréal Iberia

Enrique E. Ruiz de Lera

Global Chief Marketing Officer, Turespaña

Kiko Gámez Martínez

Global Director, E-Commerce, MarTech & Growth, Telefónica

Emma Reiners

Director, Global Marketing & Communications, ACCIONA Energía

Liam Branaghan

Performance Marketing Strategy and Planning Lead (EMEA), Uber Eats

Maxime Molenkamp

Strategy & Execution Team Lead - Marketing and Revenue Operations, Adyen

Kate Gegenava

Director of AI-Driven Revenue Acquisition and Digital Marketing EMEA, Henry Schein

Rilla Roessel

Vice President, Growth Marketing, INTO University Partnerships

Selwyn Khoo

Group Director, Marketing & IT, SPH International Christian School

Naomi Lee

Head of Digital & CRM, Pizza Hut

Farrell Hatasura

Marketing Lead, Sinarmas Financial Services

Avijit Dutta

Country Manager, Indonesia, Viu

Kevin Arffandy

Head of Brand Marketing & Corporate Communications, GovTech Edu

Ainara Martin

Head of Luxury Marketing, Southern Europe, Diageo

Kiki Attahiyyat

Head of Digital Marketing & Communications, Arista Group

Jordi Fernandez

Head of Digital Commerce & Omnichannel, Mahou San Miguel

Alvaro Barnechea

Director, Global Marketing, Parques Reunidos

Matilde Mancon

Regional Marketing Lead, tado° GmbH

Patrick Gunia

Senior Director, AI/ML, HelloFresh

Rodrigo González Lama

Head of Advertising, Spain & Portugal, Uber

Guneet Mast

Head of Performance Marketing & CRM, PUMA

Mariana Banazol

Associate Director, Marketing, Iberia, Too Good To Go

Mirian Elides Rodrigues

Director, Digital & Tech, GSK

Keerthi Kumaravelu

Executive Director, Global Revenue Office, Dyson

Yana Florio

Global Marketing & Communications Lead eMobility, E.ON

Pedro Barreda Cabanillas

Ex-International Marketing Director, 888/William Hill

Dora Trostanetsky

Growth Expert, Trade Republic

David Arconada

Global Director, Customer Experience, BBVA

Andrés Angarita

Head of Marketing Analytics, Universal Music

Marta Lucas

Director, Marketing & Communication, Grupo Ruiz

Magda Wolder

Director, Innovation Marketing, the LEGO Group

Ana Beotas

MadTech & Intelligence Advisor, SAS

Zarena Kancheva

Senior Director, Global Growth & Marketing, Rakuten Viber

Dmytro Taran

Center of Excellence Manager & Global Lead for MarTech, Kuehne+Nagel

Our Customised Events

Powered by the CXO Innovation, our customised event series consists of exclusive, invite-only gatherings tailored for top executives who influence corporate strategy at regional or group levels. These events offer a unique platform for exploring innovative solutions to pressing challenges, exchanging ideas on navigating the rapidly evolving business landscape, and fostering potential future collaborations.

Each event is meticulously customised to meet the specific needs and budget of our clients, providing a setting for demonstrating thought leadership in an intimate, focused, and efficient format. This ensures maximum value and engagement for all participants.

Typically held in prestigious five-star hotels or upscale dining venues worldwide, our events create an environment conducive to open discussions. Attendees often include C-suite executives, VPs, and Division Heads with significant decision-making authority. While the format and size may vary, events are generally limited to a smaller group to facilitate meaningful interactions and focused conversations.

Our customised events can be conducted both in-person and virtually, covering key destinations across the EMEA and APAC regions.

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