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Breakout Lunchtime Roundtable
From AI Tools to AI Coworkers: Smarter Growth for Multi Location Brands

12:40 - 13:40 | Tuesday 10 November, 2026
Interactive Breakout Session | Commerical room 4, Convene 155 Bishopsgate, Level 2

This is part of The MarTech Summit London 2026

What We Will Discuss

What if AI could do more than support your team? What if it could take action, connect workflows and help drive growth across every location?

AI is moving beyond task automation towards intelligent AI coworkers that can coordinate activities, support decision making and deliver measurable business outcomes.

For multi location brands, the opportunity is significant. Maintaining consistent brand experiences, strengthening local visibility and engaging customers across hundreds or even thousands of locations requires more than disconnected tools and traditional automation.

Hosted by Birdeye, this interactive roundtable brings together senior marketing and customer experience leaders to explore how agentic AI can transform the way multi location brands attract, engage and retain customers at scale.

Together, we’ll discuss where AI can deliver the greatest commercial impact, how to overcome disconnected data and departmental silos, and how to strike the right balance between human expertise and AI autonomy.

Through open discussion, shared experiences and practical examples, discover how to turn AI investment into measurable improvements in local visibility, customer experience, operational efficiency and revenue growth.

Join the conversation to challenge assumptions, share insights and explore what it takes to move from AI experimentation to real business impact.

Limited places available.

 

We’re reserving just 20 seats for Senior-Level Industry Leaders in Marketing from major brands across Europe.
If you’re a senior marketing professional interested in joining this exclusive Breakout Lunchtime Roundtable, please apply below:

Our team will review your application and get back to you within 24 hours to confirm your place.

Discussion Host

William Perry

Global Manager & Senior Vice President Sales, EMEA, Birdeye

William Perry is an experienced sales leader specialising in global sales, market expansion, business development, and strategic partnerships. Drawing on his Foreign Service background in sports diplomacy, conflict resolution, and crisis communications, he combines negotiation and change management expertise to build high-performing teams and drive sustainable business growth.

Why Join This Breakout Lunchtime Roundtable

Get heard!

 

This session will focus on interactive discussions between attendees. It’s time to become the speaker at your table.

Exclusive networking

 

Limited seats with intensive & in-depth F2F networking experiences.

Peer-reviewed 

 

The ideal platform to share your innovative ideas, plans & doubts with other MarTech enthusiasts before they go live!

Who's Attending

Confirmed attendees include C-level, VP, Heads of & Director from the following companies:

Jasmine Lai

Vice President, Digital Marketing & MarTech, ST Engineering

Katrina Broster

Group Director, Marketing Performance & Technology, Financial Times

Ashley Flight

Executive Director, Global Head of Event Marketing, Technology & Data Analytics, JPMorgan Chase

Helen Bennett

Director, Marketing Ops, Insight & Research, Liverpool FC

Ishaan Kaul

Director, AI Adoption & Creativity, Reckitt

George Williams

Global Head of Public Web Services & Content, HSBC

Wenting Chen

Head of Marketing, ANEXT Bank
Chelsea FC

Camilla Cecarini

Data Science & AI Director, Marketing and Shopper Products, the LEGO Group

Franziska Seibert

Director, Media, Fabletics

Vedran Pezer

Director, Value Management & Enablement, GoStudent

Martin Storch

Marketing Technology Professional, Schaeffler

Heana Thakur

Head of Marketing, Argos Marketplace, Sainsbury's

Bart Van Gemert

Head of Performance Marketing, PŸUR | Tele Columbus

Philipp Reichert

Product Owner MarTech, Krieger Digital

Kailin Chun

Head of Digital Growth APAC, Subway

Stefan Weilandt

Júlia Giné Baraldés

Director, Marketing, Lufthansa Innovation Hub

Utku Ozkan

Team Lead, Performance Marketing, SharkNinja

Jasmine Richards

, Kleinanzeigen

Antonios Gkekas

Digital Products & Technology, Corporate Banking, DKB

Alessandra Bosco

Director, Brand E-Commerce, 11TeamSports

Marko Jezidžić

Team Lead CRM & Digital Sales, Koerber Supply Chain GmbH
MarTech Summit Attendee

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Laxmi Patel

Head of CRM Product & Planning, Virgin Media O2

Carl Sutherland

Head of Digital, S&P Global Market Intelligence

Our Customised Events

Powered by the CXO Innovation, our customised event series consists of exclusive, invite-only gatherings tailored for top executives who influence corporate strategy at regional or group levels. These events offer a unique platform for exploring innovative solutions to pressing challenges, exchanging ideas on navigating the rapidly evolving business landscape, and fostering potential future collaborations.

Each event is meticulously customised to meet the specific needs and budget of our clients, providing a setting for demonstrating thought leadership in an intimate, focused, and efficient format. This ensures maximum value and engagement for all participants.

Typically held in prestigious five-star hotels or upscale dining venues worldwide, our events create an environment conducive to open discussions. Attendees often include C-suite executives, VPs, and Division Heads with significant decision-making authority. While the format and size may vary, events are generally limited to a smaller group to facilitate meaningful interactions and focused conversations.

Our customised events can be conducted both in-person and virtually, covering key destinations across the EMEA and APAC regions.

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