Kirstie Leadley
Group Head of Digital Marketing, Zedra
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This is part of The MarTech Summit London 2026
Is Your Marketing Organisation Actually Ready for AI?
AI is moving rapidly from experimentation to everyday marketing, but are marketing organisations actually ready to make it work at scale?
Join Hightouch for an interactive breakout roundtable exploring what it really takes to build an AI-ready marketing organisation. From data and context to workflows, governance and team adoption, we’ll unpack the practical barriers standing between exciting AI pilots and meaningful business impact.
Come ready to share what’s working, what isn’t, and where you think marketing needs to evolve next. Together, we’ll explore the questions marketers should be asking now to turn AI from an experiment into a genuine part of how their teams operate.
What you’ll learn::
* What separates AI experimentation from AI that delivers meaningful marketing impact
* Where gaps in data, context and connected systems can limit AI’s effectiveness
* How marketing teams are adapting workflows and processes for an AI-enabled future
* The organisational and governance considerations to address before scaling AI
* Practical questions to ask when assessing whether your marketing organisation is truly AI-ready
We’re reserving just 20 seats for Senior-Level Industry Leaders in Marketing from major brands across Europe.
If you’re a senior marketing professional interested in joining this exclusive breakout roundtable, please apply below:
Our team will review your application and get back to you within 24 hours to confirm your place.
Kashish Gupta is the Co-CEO of Hightouch, where he is focused on building AI-powered solutions that help marketers work more effectively with their data. He is passionate about the intersection of AI, data, and marketing, and about building products that turn complex technology into practical business value.
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This session will focus on interactive discussions between attendees. It’s time to become the speaker at your table.
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Limited seats with intensive & in-depth F2F networking experiences.
The ideal platform to share your innovative ideas, plans & doubts with other MarTech enthusiasts before they go live!
Powered by the CXO Innovation, our customised event series consists of exclusive, invite-only gatherings tailored for top executives who influence corporate strategy at regional or group levels. These events offer a unique platform for exploring innovative solutions to pressing challenges, exchanging ideas on navigating the rapidly evolving business landscape, and fostering potential future collaborations.
Each event is meticulously customised to meet the specific needs and budget of our clients, providing a setting for demonstrating thought leadership in an intimate, focused, and efficient format. This ensures maximum value and engagement for all participants.
Typically held in prestigious five-star hotels or upscale dining venues worldwide, our events create an environment conducive to open discussions. Attendees often include C-suite executives, VPs, and Division Heads with significant decision-making authority. While the format and size may vary, events are generally limited to a smaller group to facilitate meaningful interactions and focused conversations.
Our customised events can be conducted both in-person and virtually, covering key destinations across the EMEA and APAC regions.
Sponsorship Opportunities:
sponsor@themartechsummit.com
Delegate Registration:
marketing@themartechsummit.com
General Enquiry:
hello@themartechsummit.com
