Chairperson Opening & “Global” Panel Discussion | [Future Ready] Ready for 2024: What We Learnt From 2023 in APAC & EMEA
– What is the biggest lesson you learnt from your marketing ecosystem during 2023?
– What challenges do you struggle most with when approaching the APAC/EMEA market?
– How should we overcome these challenges and strive in 2024?
Fireside Chat | [Revenue Generation] Relate Marketing & Sales to Customer Journey: How “Smarketing” Go Hand-in-Hand to Support Greater Sales, Profit & Cost-Effectiveness
– How to identify common ground for Marketing & Sales in order to improve communication & collaboration efficiency?
– What is the best lead generation tactic that you brought to life and what impact did it have?
– How does Marketing & Sales work with wider organisation to drive Growth, Profitability and Company Value?
Keynote Presentation | [Content Marketing] Single Sourcing Content: A Path Forward
– Theoretical foundations of single-sourcing.
– Common pitfalls and what to watch out for.
– Strategies employed by leading organizations to implement single-sourcing successfully.
– Practical advice on advancing your content team towards effective single-sourcing.
Panel Discussion | [Future of Work] The Work of Marketing: How to Transform & Align Marketing Teams to be Future-Oriented & Digital-Ready
– What are the key characteristics of a future-oriented marketing team?
– What does a future-oriented marketing team bring to the business?
– How do we give marketing not just a seat, but a voice at the decision-making table?
Keynote Presentation | [Gen AI & Content] GenAI and Content Repurposing – a VMware by Broadcom x Kaltura Success Story
Drowning in long-form video content but starving for engaging marketing snippets?
You’re not alone. Marketers today are under constant pressure to regularly churn out fresh content. Enter AI, the secret weapon that’s completely transforming the task of content creation and distribution, repurposing, distributions, and engagement.
Join this session:
• Hear how the company leveraged the Kaltura platform’s advanced GenAI capabilities to automate clip creation, slash editing time, and boost marketing ROI.
• Navi will also share his own insights into content enrichment, how to personalize your digital experiences, innovative methods for managing vast video libraries, collaborating effectively with video tech teams, and delivering brilliant digital experiences at scale.
Panel Discussion | [Data-Driven Marketing] The ROI of Insights: How Data-Driven Insights Translate into Measurable Returns and Help Enhance Brand Equity
– MarTech: Which tools are you using to get the most value out of data (Did you implement new tools last year, are you planning to implement any new tools this year? How do you make decisions of choosing the right tool landscape)
– Services: What services have you implemented in recent years to get the most value from the data (which of these services are implemented internally, which externally – agency or freelancer?)
– Hands on: Can you share a real example of getting value out of data, which had a great impact to your organization?
Interview | [AI & Personalisation] Next-Level Customer Relationship Management: Personalisation in the Digital Era
– How did AI change the personalisation landscape?
– Few examples of how AI driven personalization is used to create superior customer experiences for diverse EMEA audiences.
– What are the main challenges companies face when implementing personalisation strategies, and how can they overcome these challenges to ensure successful execution?
Fireside Chat | [Customer Experience] What’s the Best Way to Delight Users at Every Touchpoint and Enhance the Customer Experience in the Digital Age?
– How can businesses seamlessly integrate digital platforms and physical interactions to create a unified and memorable customer experience that resonates with users, both online and offline?
– Examples of how organisations have successfully leveraged data analytics and user insights to optimise customer journeys and create tailored experiences that drive loyalty and advocacy?
– How might the tools and methods need to change for different kinds of businesses?
Chairperson Opening & "Global" Panel Discussion | [Future Ready] Ready for 2024: What We Learnt From 2023 in APAC & EMEA
– What is the biggest lesson you learnt from your marketing ecosystem during 2023?
– What challenges do you struggle most with when approaching the APAC/EMEA market?
– How should we overcome these challenges and strive in 2024?
Fireside Chat | [Revenue Generation] Relate Marketing & Sales to Customer Journey: How “Smarketing” Go Hand-in-Hand to Support Greater Sales, Profit & Cost-Effectiveness
– How to identify common ground for Marketing & Sales in order to improve communication & collaboration efficiency?
– What is the best lead generation tactic that you brought to life and what impact did it have?
– How does Marketing & Sales work with wider organisation to drive Growth, Profitability and Company Value?
Keynote Presentation | [Content Marketing] Single Sourcing Content: A Path Forward
– Theoretical foundations of single-sourcing.
– Common pitfalls and what to watch out for.
– Strategies employed by leading organizations to implement single-sourcing successfully.
– Practical advice on advancing your content team towards effective single-sourcing.
Panel Discussion | [Future of Work] The Work of Marketing: How to Transform & Align Marketing Teams to be Future-Oriented & Digital-Ready
– What are the key characteristics of a future-oriented marketing team?
– What does a future-oriented marketing team bring to the business?
– How do we give marketing not just a seat, but a voice at the decision-making table?
Keynote Presentation | [Gen AI & Content] GenAI and Content Repurposing – a VMware by Broadcom x Kaltura Success Story
Drowning in long-form video content but starving for engaging marketing snippets?
You’re not alone. Marketers today are under constant pressure to regularly churn out fresh content. Enter AI, the secret weapon that’s completely transforming the task of content creation and distribution, repurposing, distributions, and engagement.
Join this session:
• Hear how the company leveraged the Kaltura platform’s advanced GenAI capabilities to automate clip creation, slash editing time, and boost marketing ROI.
• Navi will also share his own insights into content enrichment, how to personalize your digital experiences, innovative methods for managing vast video libraries, collaborating effectively with video tech teams, and delivering brilliant digital experiences at scale.
Panel Discussion | [Data-Driven Marketing] The ROI of Insights: How Data-Driven Insights Translate into Measurable Returns and Help Enhance Brand Equity
– MarTech: Which tools are you using to get the most value out of data (Did you implement new tools last year, are you planning to implement any new tools this year? How do you make decisions of choosing the right tool landscape)
– Services: What services have you implemented in recent years to get the most value from the data (which of these services are implemented internally, which externally – agency or freelancer?)
– Hands on: Can you share a real example of getting value out of data, which had a great impact to your organization?
Interview | [AI & Personalisation] Next-Level Customer Relationship Management: Personalisation in the Digital Era
– How did AI change the personalisation landscape?
– Few examples of how AI driven personalization is used to create superior customer experiences for diverse EMEA audiences.
– What are the main challenges companies face when implementing personalisation strategies, and how can they overcome these challenges to ensure successful execution?
Fireside Chat | [Customer Experience] What's the Best Way to Delight Users at Every Touchpoint and Enhance the Customer Experience in the Digital Age?
– How can businesses seamlessly integrate digital platforms and physical interactions to create a unified and memorable customer experience that resonates with users, both online and offline?
– Examples of how organisations have successfully leveraged data analytics and user insights to optimise customer journeys and create tailored experiences that drive loyalty and advocacy?
– How might the tools and methods need to change for different kinds of businesses?
We are back with our first virtual offering of 2025 covering both the EMEA & APAC regions. A brand new and exciting agenda awaiting filled with fireside chats and panels that featured many interesting conversations – all from the very best top industry talents. There are 20+ thought leaders & experts who revealed both pain points & best practices for the MarTech industry through significant topics such as recent advancements in AI & ML technology, full funnel marketing, talent acquisition and developments & so much more!
The Global Virtual MarTech Summit 2025 aims to not only leave you with new insight and knowledge, but also hope to allow you to be able to reflect and improve on your own from gaining a broader view of the industry and also learning from others’ successes and failures.
Speakers
0+
Brands Attending
0+
Sessions
0+
Attendees
0+
Global Tracks
0
Intensive Day
0
Registration
Previous Speakers
Interested in speaking at our next summit? Please contact Lin at lduan@themartechsummit.com for details.
Chairperson Opening & “Global” Panel Discussion | [Future Ready] Ready for 2024: What We Learnt From 2023 in APAC & EMEA
– What is the biggest lesson you learnt from your marketing ecosystem during 2023?
– What challenges do you struggle most with when approaching the APAC/EMEA market?
– How should we overcome these challenges and strive in 2024?
Fireside Chat | [Revenue Generation] Relate Marketing & Sales to Customer Journey: How “Smarketing” Go Hand-in-Hand to Support Greater Sales, Profit & Cost-Effectiveness
– How to identify common ground for Marketing & Sales in order to improve communication & collaboration efficiency?
– What is the best lead generation tactic that you brought to life and what impact did it have?
– How does Marketing & Sales work with wider organisation to drive Growth, Profitability and Company Value?
Keynote Presentation | [Content Marketing] Single Sourcing Content: A Path Forward
– Theoretical foundations of single-sourcing.
– Common pitfalls and what to watch out for.
– Strategies employed by leading organizations to implement single-sourcing successfully.
– Practical advice on advancing your content team towards effective single-sourcing.
Panel Discussion | [Future of Work] The Work of Marketing: How to Transform & Align Marketing Teams to be Future-Oriented & Digital-Ready
– What are the key characteristics of a future-oriented marketing team?
– What does a future-oriented marketing team bring to the business?
– How do we give marketing not just a seat, but a voice at the decision-making table?
Keynote Presentation | [Gen AI & Content] GenAI and Content Repurposing – a VMware by Broadcom x Kaltura Success Story
Drowning in long-form video content but starving for engaging marketing snippets?
You’re not alone. Marketers today are under constant pressure to regularly churn out fresh content. Enter AI, the secret weapon that’s completely transforming the task of content creation and distribution, repurposing, distributions, and engagement.
Join this session:
• Hear how the company leveraged the Kaltura platform’s advanced GenAI capabilities to automate clip creation, slash editing time, and boost marketing ROI.
• Navi will also share his own insights into content enrichment, how to personalize your digital experiences, innovative methods for managing vast video libraries, collaborating effectively with video tech teams, and delivering brilliant digital experiences at scale.
Panel Discussion | [Data-Driven Marketing] The ROI of Insights: How Data-Driven Insights Translate into Measurable Returns and Help Enhance Brand Equity
– MarTech: Which tools are you using to get the most value out of data (Did you implement new tools last year, are you planning to implement any new tools this year? How do you make decisions of choosing the right tool landscape)
– Services: What services have you implemented in recent years to get the most value from the data (which of these services are implemented internally, which externally – agency or freelancer?)
– Hands on: Can you share a real example of getting value out of data, which had a great impact to your organization?
Interview | [AI & Personalisation] Next-Level Customer Relationship Management: Personalisation in the Digital Era
– How did AI change the personalisation landscape?
– Few examples of how AI driven personalization is used to create superior customer experiences for diverse EMEA audiences.
– What are the main challenges companies face when implementing personalisation strategies, and how can they overcome these challenges to ensure successful execution?
Fireside Chat | [Customer Experience] What’s the Best Way to Delight Users at Every Touchpoint and Enhance the Customer Experience in the Digital Age?
– How can businesses seamlessly integrate digital platforms and physical interactions to create a unified and memorable customer experience that resonates with users, both online and offline?
– Examples of how organisations have successfully leveraged data analytics and user insights to optimise customer journeys and create tailored experiences that drive loyalty and advocacy?
– How might the tools and methods need to change for different kinds of businesses?
Chairperson Opening & "Global" Panel Discussion | [Future Ready] Ready for 2024: What We Learnt From 2023 in APAC & EMEA
– What is the biggest lesson you learnt from your marketing ecosystem during 2023?
– What challenges do you struggle most with when approaching the APAC/EMEA market?
– How should we overcome these challenges and strive in 2024?
Fireside Chat | [Revenue Generation] Relate Marketing & Sales to Customer Journey: How “Smarketing” Go Hand-in-Hand to Support Greater Sales, Profit & Cost-Effectiveness
– How to identify common ground for Marketing & Sales in order to improve communication & collaboration efficiency?
– What is the best lead generation tactic that you brought to life and what impact did it have?
– How does Marketing & Sales work with wider organisation to drive Growth, Profitability and Company Value?
Keynote Presentation | [Content Marketing] Single Sourcing Content: A Path Forward
– Theoretical foundations of single-sourcing.
– Common pitfalls and what to watch out for.
– Strategies employed by leading organizations to implement single-sourcing successfully.
– Practical advice on advancing your content team towards effective single-sourcing.
Panel Discussion | [Future of Work] The Work of Marketing: How to Transform & Align Marketing Teams to be Future-Oriented & Digital-Ready
– What are the key characteristics of a future-oriented marketing team?
– What does a future-oriented marketing team bring to the business?
– How do we give marketing not just a seat, but a voice at the decision-making table?
Keynote Presentation | [Gen AI & Content] GenAI and Content Repurposing – a VMware by Broadcom x Kaltura Success Story
Drowning in long-form video content but starving for engaging marketing snippets?
You’re not alone. Marketers today are under constant pressure to regularly churn out fresh content. Enter AI, the secret weapon that’s completely transforming the task of content creation and distribution, repurposing, distributions, and engagement.
Join this session:
• Hear how the company leveraged the Kaltura platform’s advanced GenAI capabilities to automate clip creation, slash editing time, and boost marketing ROI.
• Navi will also share his own insights into content enrichment, how to personalize your digital experiences, innovative methods for managing vast video libraries, collaborating effectively with video tech teams, and delivering brilliant digital experiences at scale.
Panel Discussion | [Data-Driven Marketing] The ROI of Insights: How Data-Driven Insights Translate into Measurable Returns and Help Enhance Brand Equity
– MarTech: Which tools are you using to get the most value out of data (Did you implement new tools last year, are you planning to implement any new tools this year? How do you make decisions of choosing the right tool landscape)
– Services: What services have you implemented in recent years to get the most value from the data (which of these services are implemented internally, which externally – agency or freelancer?)
– Hands on: Can you share a real example of getting value out of data, which had a great impact to your organization?
Interview | [AI & Personalisation] Next-Level Customer Relationship Management: Personalisation in the Digital Era
– How did AI change the personalisation landscape?
– Few examples of how AI driven personalization is used to create superior customer experiences for diverse EMEA audiences.
– What are the main challenges companies face when implementing personalisation strategies, and how can they overcome these challenges to ensure successful execution?
Fireside Chat | [Customer Experience] What's the Best Way to Delight Users at Every Touchpoint and Enhance the Customer Experience in the Digital Age?
– How can businesses seamlessly integrate digital platforms and physical interactions to create a unified and memorable customer experience that resonates with users, both online and offline?
– Examples of how organisations have successfully leveraged data analytics and user insights to optimise customer journeys and create tailored experiences that drive loyalty and advocacy?
– How might the tools and methods need to change for different kinds of businesses?
