Navigating Headwinds with Marketing & Technology

In-Person | Hong Kong | 6 July 2023 | #TheMarTechSummit

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Why Attend

A back-to-normal Hong Kong is always welcoming to every brand and business. Of course The MarTech Summit is one of them. This year, we come with brand new speakers line-up and agenda agenda filled with panel discussions, fireside chats, keynote presentations & more!
A guaranteed 85% attendance of people in senior leadership roles, ensuring you will learn and network with the likes of C-suites, Heads, Directors, etc.
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This summit is designed for Senior-Level executives in functions such as:
Marketing & Technology | Customer Experience (CX) & Engagement | Brand Loyalty & Retention | Data & Consumer Insights | E-commerce Marketing | Digital Strategy | OmniChannel | Innovation | Social Media | Content Strategy & Storytelling | CRM | Product Marketing | Automation | Digital Transformation & Growth | Digital Experience | Information Technology | SEO & SEM

Previous Speakers

Interested in speaking at The MarTech Summit? Please contact Lin at lduan@themartechsummit.com for details.

Johnnie Leung
Director of Business Development, The Trade Desk
[Information Technology & Services]
Stephanie Johnson
Chief Marketing Officer, gini
[Financial Services]
Chyan Phang
Group Head of Digital, Home Credit International
[Financial Services]
Penny Chang
Technical Specialist, Business Applications, Microsoft Hong Kong
[Software Development]
Francis Kwok
Founder & Chairperson, Radica Systems
[IT & Services]
Chris Fung
Chief Client & Marketing Officer, Sun Life Hong Kong
[Financial Services]
Freeman Chiu
Marketing Director, Asia Pacific, Otter Products
[Manufacturing]
Brian Hui
Managing Director, Head of Customer Propositions & Marketing, WPB HK, HSBC
[Financial Services]
Jeff Chau
Partner, Technology Consulting, Ernst & Young
[Management Consultancy]
Amy Yang
Director, Marketing Communications & Partnerships, Asia, VistaJet
[Airlines and Aviation]
Kevin Tsang
Head of Distribution & Marketing, Blue Insurance Hong Kong
[Financial Services]
Chris Leung
Director, Brand Management, Asia Pacific, Marriott International
[Hospitality]
Edward Bell
General Manager Brand, Insights & Marketing Communications, Cathay Pacific
[Airlines and Aviation]
Vincent Chow
Head of Marketing & Customer Success, CLP Innovation
[Utilities]
Mei Mei Song
Global Brand & Product Transformation Director, Plaza Premium Group
[Hospitality]
Patrick Lau
Deputy Executive Director, Hong Kong Trade Development Council (HKTDC)
[International Trade and Development]
Olivier Kuziner
Managing Director APAC, Ekimetrics
[Business Consulting and Services]
Edison Sam
Vice President & Head of Digital Distribution, YF Life Insurance International Limited
[Insurance]
Sophie Kim
Chief Marketing & Transformation Officer, Asia, BNP Paribas Cardif
[Insurance]
Sally Chue
Head of Business Development & Partnership, EventX
[IT & Services]
Carol Yeung
Vice President, Golin
[Public Relations and Communications Services]
Wilko Wielinga
Marketing Technology Lead, APME, British American Tobacco
[Tobacco Manufacturing]
Philip Chau
Vice President, Head of Marketing, Regal Hotels International
[Hospitality]
Rui Juan Zheng
Marketing Lead, Hong Kong, MoneySmart Group
[Financial Services]
Melvin Chng
Area Director, Hong Kong, Meltwater
[IT & Services]

​What's Different?

80:20 RATIO INDUSTRY PARTICIPANTS

Guaranteed 80:20 ratio of end-user participants gives you the perfectly balanced crowd to learn from & network with

INTENSIVE ONE-DAY AGENDA

A deep dive into different MarTech themes, valuable use cases and latest trends

IN-PERSON NETWORKING IN CLASS AT THE SKY LOUNGE

Breaks throughout the day including a buffet lunch at the Sky Lounge, maximising your F2F networking experience

LIMITED SOLUTION PROVIDER SLOTS

Less than 20% of the speaking slots are offered to TOP services providers to give cutting edge insights & solutions

Topics

Although we have general themes, each summit agenda is entirely different from one another, both in sessions and speakers.

Data-Driven Marketing

01. First-Party Data
02. Customer Data Optimisation
03. Data Contextualisation
​04. Full-Funnel Marketing ROI
05. Data Privacy in a Cookieless World
06. Marketing Mix Optimisation

Customer Experience & Engagement

01. Engagement with Unified Data
02. Marketing Ecosystem
03. Omni-Channel Marketing
04. Digital Storytelling
​05. Multi-Types of Contents
06. Social Media Marketing

Emerging Marketing Technologies

01. Location-Based Experience
02. Influencer Marketing Tools
​03. Marketing Automation
04. Web 3.0 & Metaverse & NFTs
05. Capitalise on Disruptive Technologies
​06. Leverage Multi-Types of Content

Digital Transformation

01. The Role of Marketing Leaders
02. New Partnerships
03. Digital Workplace & Cybersecurity
04. ML & AI in Marketing
05. Digital Sustainability
06. The Impact of Data Mining/Mapping

Previous Sponsors

Sponsor Video

Venue

Venue Information Coming Soon!

Who's Attending

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Senior Management
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Regional & Intl. Brands

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