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In view of the phase out of the third-party cookie from major browsers, it’s never too late for marketers to start building, owning and activating their own data.
During this roundtable we will discuss:
01. What’s your current stage of getting away from those major browsers?
02. How can we create value of your “owned” first-party data collected from different channels?
03. How to build data democratisation within organisations to read and activate data
04. How to build a trust-based data asset to adapt to the cookieless future
The virtual roundtable is available to be customised & sponsored in Q3, 2023. Please contact Lin Duan at lduan@themartechsummit.com for more information.
The MarTech Roundtable is a platform for top executive thought leaders to deep dive into specific topics. The discussion themes are always changing but will always address pertinent trends, opportunities, pain points, and challenges facing the marketing technology sector today.
The panel of esteemed speakers are invited to share cross-industry perspectives and this interactive exchange will be presided by an experienced moderator. Audience members will help curate the discussion by submitting comments and questions to be addressed live.
The Roundtable format is as varied as its topics, taking place across APAC and Europe, virtually and in-person.
Please email Lin at lduan@themartechsummit.com if you need any assistance.
