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Breakout Roundtable: [Media Monitoring & Social Listening] Maximising MarTech Strategies through Unifying Earned, Owned, and Social Media Monitoring -
Hosted by Onclusive

14:25 -15:25 GMT | Tuesday 12 November 2024 | Commercial 4 Room, Level 2, 155 Bishopsgate Convene

What We Will Discuss

Every day, countless valuable consumer insights lie hidden in plain sight across social media platforms – a goldmine of information about behaviors and preferences waiting to be discovered. The real challenge isn’t finding this data – it’s knowing how to capture and interpret it to truly understand your audience. This interactive workshop will dive deep into practical applications of social listening technology, featuring hands-on exercises and expert-led discussions. Participants will discover how to leverage audience intelligence to drive successful campaigns and strategic decisions using social listening.

Key Takeaways

1️⃣ Audience Intelligence Mastery: Learn how to transform social data into actionable insights that drive marketing strategy and campaign success.

2️⃣ Interactive Learning Experience: Engage in practical exercises including persona creation and social listening analysis, supported by peer collaboration and expert guidance.

3️⃣ Cross-Industry Applications: Discover how different brands can effectively implement social listening techniques to better understand and connect with their target audiences.

4️⃣ Strategic Implementation: Create actionable plans to integrate social listening into your current marketing strategy.

This roundtable will provide actionable insights into leveraging Onclusive’s tools to unlock the full potential of your MarTech strategy.

 

This Roundtable is part of The MarTech Summit London, view the full summit agenda here

The breakout roundtable has a limited 15 seats for Senior-Level Industry Leaders from the field of Marketing from major brands who are based in Europe. Please apply for your seats below, our team will get back to you within 24 hours to confirm your place.

Moderators

Nisha Murali

Senior Account Executive, Onclusive

As an expert in Enterprise Software and Software as a Service (SaaS), Nisha is an accomplished consultant specialising in Social & Competitive Intelligence. She is well-versed in delivering data insights and analysis to top global companies to help organisations drive business expansion in new markets based on concrete social data.

Jack Palmer

Account Executive, Onclusive

Jack is an experienced SaaS consultant with expertise in Social and Competitive Intelligence. Leveraging real-time social insights, he helps leading companies identify new market opportunities, protect their brand reputation, and drive business growth.

Get heard!


This session will focus on interactive discussions between attendees. It’s time to become the speaker at your table.

Exclusive networking


Limited seats with intensive & in-depth F2F networking experiences.

Peer-reviewed 


The ideal platform to share your innovative ideas, plans & doubts with other MarTech enthusiasts before they go live!

Who's Attending

Confirmed attendees include C-level, VP, & Director from the following companies:

Saga Torseke

Enterprise Account Executive, Profound

Mrunal Bhagat

Retail Media Lead, Pearson

Pooja Nambiar

Head of Marketing Platforms, Global, Yugo

Richard Meurlin

Head of Growth Marketing, Nordnet Bank

Christiane Schwenk Lagun

Product Marketing Manager, Amazon

Harriette Luscombe

EMCC Global Accredited Coach ,Practitioner Level, EMCC Global

Kathryn Williams Macdonald

Operations & Transformation Lead, EMEA Marketing & Comms, PwC

Saffana Monajed

Founder, WhiteBoard Marketing Co.

Guia Nepomuceno-Santos

Head of Marketing, Sante International

Erika Bianco

Head of Marketing, EMEA & APAC, MarketAxess

Gerben Busch

Director, CRM, Welkoop

James Karuga

Head of Brand Marketing, JA Resorts & Hotels

Helen Bennett

Director, Marketing Ops, Insight & Research, Liverpool FC

Falak Jalil

Head of Marketing, Al Ghurair Foods

Alisha Malik-Charpié

Head of Ecommerce, FrieslandCampina

Missy Santos

Director, Brand & Communications, International Markets, Tala

Sheznie Merican

Head of Marketing & Communications, Hong Leong MSIG Takaful

Trias Puspita Hayati

Head of Marketing, Kozystay

Rogier Tjong-A-Hung

CRM Team Lead, About You

Dalya Heper

Global Strategic Marketing Capability Lead, Bayer

Zach Harmon

Global Head of Experiential Marketing, Epidemic Sound

Aitsanart Wuthithanakul

Director of Data Analytics & Engineer, Lotus's

Mark Shrives

Vice President, APEC Digital, Marriott International

Mohamed El-Harouny

Head of E-commerce Omnichannel, ANZ, Asia, India, Middle East & Africa, Electrolux Group

Frisma Sari Esra Simatupang

Head of Marketing, Erajaya

Aszafaika Ladidinanda

Head of Growth & Performance Marketing, Modinity

Hazel Montano-Zamora

Head of Customer Experience Programs, Ayala Land Premier

Joepy Jean Libo-on

Head of Marketing, HONOR

Shalini Seneviratne

Director, Marketing, Kimberly-Clark

Jorge Bueso

Customer Insights Lead, Elektrobit

Carlo Cisale

Consumer Data Activation Product Owner, Pernod Ricard

Guilherme Galvao

Global Automated Programs & Journey Orchestration Manager, Dow

Natasha Woolfe

Head of Marketing Effectiveness, Knight Frank

Jennifer O'Neill

Senior Director, Global Growth Marketing, SS&C Intralinks

Stefania Accardo

Global Director, MarTech & Consumer Data, De'Longhi Group

Ishaan Kaul

Director of AI Adoption & Creative Tech, Reckitt

Alex Phennah

Associate Director, Marketing Operations, Moody's

Alexia Barra

Director, Marketing, Capital Group

Jayme Lee

Associate Director, Marketing & CRM, Plaza Premium

Sherwin John Ayong Sario

Member Lifecycle Head, Philippine Airlines

Jeanette Ong

Associate Director, Marketing, Klook

Fika Yolanda Tjen

Head of Marketing, Kenvue

Marta Torres

Chief Marketing Officer, Alma Corp

Firuze Çiftçi Nederlof

Marketing Technology Product Owner, Dow

Zsofia Polai

Director, Global Marketing Digitalization, Barry Callebaut Group

Chris Lindsay

Head of EMEA Marketing, Webflow

Laxmi Patel

Head of CRM Product & Planning, Virgin Media O2

Sandeep Raina

Chief Marketing Officer, Mycom

Sesi Sijuade

Director, Marketing Technologies, Barclays

Heana Thakur

Head of Marketing, Argos Marketplace, Sainsbury's

Melanie Duffy

Director, Product, Papirfly

Ashley Flight

Executive Director, Global Head of Event Marketing, Technology & Data Analytics, JP Morgan Chase

James Taylor

Global Head of Data & MarTech Platforms, HSBC

Tayo Ologbenla

Director, Head of Digital & Engagement, Savills

Chris Pozzi

Business Messaging Partnerships Manager, EMEA, Twilio

Anca Bontea

Associate Director, Digital Marketing, Regnology

Carl Sutherland

Head of Digital, S&P Global Market Intelligence

Vanessa Bohla

Senior Product Manager, Brainsuite

J Ann Mirasol

Commercial Director, Omnichannel, Avon

Emma Wilson

Head of Marketing, Climate Group

Gloria Wong

Vice President, Marketing, Institutional Banking Group, DBS Bank

Wirunpon Rochanavibhatavanich

Head of CRM Strategy & Communication, ttb Bank

Angie Ahn

Head of Digital Marketing & Experience, East Asia, Schneider Electric

Mikhail Zaydlin

Regional E-commerce Director APAC&MEA, Electrolux Group

Adchana CH

Global Director of Group Marketing, Go to Market, Product, Social Media, Rhenus Logistics
CardX Thailand

Nalinthip (Koe) Phirksuwan

Chief Marketing Officer, CardX Thailand
JinkoSolar

Salim Pathan

Marketing Director, Indo-Pacific, JinkoSolar

Brogan Savage

Agency Director, Optimove

Katrina Broster

Director, Marketing Performance & Technology, Financial Times

Charlotte Turland

Marketing Lead, Natwest

Chen Guter

Chief Marketing Officer, dig

Lucy Birch

Chief Marketing Officer, Everest Group

Alexandra Lewis

Chief Marketing Officer, Reinsurance, AON

Rena Patel

Marketing Leader, AI, Data & Analytics, Wiley

Anchit Kher

Head of Business Analytics & Data Products, Asia, CHANEL

George Williams

Global Head of Public Web Services & Content, HSBC

Henry Foster-Reed

Director, Digital Marketing, Warner Bros. Discovery

Raman Dhaliwal-Janjua

Director, Digital Trading, Dunelm

Adele Wong

Chef-owner, Pineapple Bakery

Patrick Walcher

MarTech Program Manager (CEO Function), Schaeffler

Aaman Kent

Head of Marketing & Sales, Guinness Open Gate London, Diageo

Hannah Bernard

Vice President, Marketing, Solutions Group & Corporate, Avery Dennison

Chris Other

Director, Customer, Marketing & eCommerce, Toolstation

Marcelo Botelho

Director, Marketing, UK & Europe, Greystar

Daisy Zhang

Global Manager, Digital Growth, Radware

Kai Boschmann

Chief Marketing & Communications Officer (CMO), International SOS

Natalia Vanyagina

Head of EMEA Marketing, Elixir Medical

Our Customised Events

Powered by the CXO Innovation, our customised event series consists of exclusive, invite-only gatherings tailored for top executives who influence corporate strategy at regional or group levels. These events offer a unique platform for exploring innovative solutions to pressing challenges, exchanging ideas on navigating the rapidly evolving business landscape, and fostering potential future collaborations.

Each event is meticulously customised to meet the specific needs and budget of our clients, providing a setting for demonstrating thought leadership in an intimate, focused, and efficient format. This ensures maximum value and engagement for all participants.

Typically held in prestigious five-star hotels or upscale dining venues worldwide, our events create an environment conducive to open discussions. Attendees often include C-suite executives, VPs, and Division Heads with significant decision-making authority. While the format and size may vary, events are generally limited to a smaller group to facilitate meaningful interactions and focused conversations.

Our customised events can be conducted both in-person and virtually, covering key destinations across the EMEA and APAC regions.

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