Driving Change in Localised Marketing Strategies

Bangkok | 19 & 20 October 2022 | In-Person | English Speaking | #TheMarTechSummit
Avani+ Riverside Bangkok Hotel

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In-Summit Roundtables

Why Attend

Thailand is one of the largest economies in Southeast Asia and the capital, Bangkok, is full of opportunities and developments.
In the agenda we will discuss the status and development of marketing technology used by different companies, both local and global with a strong Thai base. This variety of perspectives on globalisation and localisation tactics will give a comprehensive view of the trends and strategies in place. In addition, the summit is guaranteed to be attended by 85% of senior leadership positions, ensuring you will learn and network with CMOs, Heads, Directors and more.
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This summit is designed for Senior-Level executives in functions such as:
Marketing & Technology | Customer Experience (CX) & Engagement | Brand Loyalty & Retention | Data Privacy | E-commerce Marketing | Digital Strategy | OmniChannel | Innovation | Social Media | Content Strategy & Storytelling | CRM | O2O Commerce | Automation | Digital Transformation & Growth | Digital Experience | Full-funnel Marketing

Confirmed Speakers

Interested in speaking at The MarTech Summit? Please contact Lin at lduan@themartechsummit.com for details.

Samuel Meyer
Enterprise Director, APAC, Braze
[Software Development]
Pattarawut (Patt) Kuljan
Director of Sales, Thailand, Appier
[IT Services and IT Consulting]
Verawat Kirinruttana
SVP, Head of Digital Wealth Platform, Wealth Strategic Initiatives & Product Sales Strategy, Siam Commercial Bank (SCB)
[Banking]
Tanrak Chiengtong
Head of Marketing, foodpanda
[Internet]
Kate Rourke
Head of Creative Insights, Asia Pacific, Getty Images
[Photography]
Jidanant Tanpithaksidh
Head of Omni Marketing Thailand, Sephora SEA
[Retail]
Tivaporn Hanbunjerd
Market & Customer Insight Lead, Roche Thailand Ltd.
[Healthcare]
Kanokkul Chatchoochaikul
Head of Customer Analytics & CRM, Central Retail
[Retail]
Luís Carvalho
Assistant Director of Digital Performance, Minor Hotels
[Hospitality]
Dennis van Heezik
Chief Digital Officer, A Global Building Material Manufacturer
[Wholesale Building Materials]
Wayne Reuben
Former APAC President, GN Hearing / CooperVision
[Consumer Electronics]
Songpon Busparoek
Advisor & Former Deputy Chief Digital Officer, a Renowned Residential Property Company​
[Real Estate]
Kasit Hoonpongsimanon
Team Lead - Personalized Content Engagement & Experience, TTB Bank
[Banking]
Surendra Soni
Director Marketing, Asia Pacific, Sealed Air Corporation
[Manufacturing]
Neelabh Tripathi
Marketing Lead Asia Pacific, Kimberly-Clark
[Manufacturing]
Apirada (Neung) Benchakaranee
Head of Digital Transformation & Innovation, Cigna Thailand
[Insurance]
Akbar Senior Motani
Country Director / Commercial Director - Thailand, Insider
[Technology, Information and Internet]
Julia Lee
Vice President & GM, APAC, Braze
[Software Development]
Apinand Dabpetch
Group Head of Growth, True Money Co.,Ltd.
[Financial Services]
Simon Hague
General Manager - Foodservice Chains, Southeast Asia, Kerry
[Food & Beverage Solutions]
Athikom Kanchanavibhu
Vice President, Business Transformation, Zuellig Pharma
[Pharmaceuticals]
Anupong Tasaduak
Head of Marketing, NocNoc
[Ecommerce]
Garrett Teoh Hor Keong
Head of Data & Analytics, Capgemini Invent
[Management Consulting]
Deelert Sombatthanasuk
Chief Digital Officer, AXA Thailand
[Insurance]
Ploychompoo Panroongrote
Head of Brand & Digital Marketing, KB J Capital
[Financial Services]
Boonthida Ratanavilaikul
Marketing Manager, Local Market Development, Thailand & Indonesia, FedEx Express Thailand
[Package/Freight Delivery]
KK Chong
Head of Marketing Communications & Sustainable Development, Delta Electronics (Thailand) PCL.
[Industrial Solutions]
Avneesh Kabra
Marketing Manager (APAC & MEA), Troy Corporation
[Chemicals]
Rhett Hemedes
Former Advisor at Sasin School of Management & Former AVP, Marketing & Commercial Operations at Great Eastern Drug
[Healthcare]
Chusin Mateechaipong
Marketing & Academy Director, Bitkub
[Financial Services]
Tawin Tusnajareon
Managing Director, Wunderman Thompson
[Advertising Services]
Juthamas Vadhanapanich
Manager - UX & Media Design Center, Banpu Academy, Banpu Public Company Limited
[Energy]
Tim Johnston
Senior Marketing Director, APJ, ON24
[Internet]

​What's Different?

80:20 RATIO INDUSTRY PARTICIPANTS

Guaranteed 80:20 ratio of end-user participants gives you the perfectly balanced crowd to learn from & network with.

IN-SUMMIT ROUNDTABLES

2 Roundtable sessions for a more intimate setting of discussion and facilitated networking

NETWORKING

Breaks throughout the 2 days with buffet lunch and an evening drinks reception, maximising your networking experience

LIMITED SOLUTION PROVIDER SLOTS

Less than 20% of the speaking slots are offered to TOP services providers to give cutting edge insights & solutions.

Topics

Although we have general themes, each summit agenda is entirely different from one another, both in sessions and speakers.

Data-Driven Marketing

01. Data-Driven e-Commerce Strategy
02. Customer Data Optimisation
03. Data Contextualisation
​04. Measuring Marketing ROI
05. Account-Based Marketing
06. Personalisation

Customer Experience & Engagement

01. Visual Engagement
02. Customer Centric Strategy
03. Loyalty & Retention
04. Omni-Channel Content Marketing
05. Digital Experiences
06. Digital Storytelling

Emerging Marketing Technologies

01. Location-Based Experience
02. Influencer Marketing Tools
​03. Marketing Automation
04. Leveraging Multi-Types of Content
05. Impact of 5G, AI & IoT
06. Capitalise on Disruptive Technologies

Digital Transformation

01. The Role of Marketing Leaders
02. New Partnerships
03. Digital Transformation & Internal Alignment
04. AI in Marketing
05. Digital Sustainability
06. The Impact of Data Mining/Mapping

Sponsors

Sponsor Video

Venue

Grand Riverside Ballroom
Avani+ Riverside Bangkok Hotel
257 Charoen Nakhon Rd, Samre, Thon Buri, Bangkok 10600, Thailand

Buffet Lunch at: Skyline Restaurant of Avani+ Riverside Bangkok Hotel

Evening Networking Drinks at: SEEN Restaurant & Bar of Avani+ Riverside Bangkok Hotel

How to get to the summit:
Please take the elevators up to the 10th floor where you will find the summit located in the Grand Riverside Ballroom. Our team will be there to welcome you by the registration desk.

Who's Attending

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Industry Participants
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Senior Management
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Regional & Intl. Brands

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