Mobile Marketing

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In a post-iOS 14 world, making good choices is no easy task for marketers as mobile advertising is transforming at its core.

Mobile devices are now readily available and with an estimate of 2/3 of the population owning a mobile device, companies are desperate to tap into this market.

5G isn’t even fully released yet and now there are talks of 6G?! Evolution has always been embedded into human nature, society nowadays will always demand the next generation and companies will seek to gain an advantage by getting ahead of the game.

As 5G, the 5th generation of wireless communication technology, begins to be adopted across the globe (or already in use dependent on your location), it opens up a whole branch of opportunities, particularly in the MarTech Landscape and Internet of Things (IoT).